Wednesday, 16 July 2014

The Budget Blowdry

The blowdry used to be a service in salons resigned to those who could afford to spend between £30-£100 a time getting perfectly coiffed locks on a regular basis. But thanks to budget offerings from Arch Angelz, and Cowshed the blowdry might become a lot more popular.
The Cheeky Parlour in Soho is the perfect place to pop in for a quick blowdry, and at £15 it costs less than getting your nails done (unless you get them done there too, then it's a double budget bargain) Offering drop-in appointments it's a great idea for those needing a quick freshen up before a night out, or big meeting.
Unbelievably you can get a blowdry for less than a tenner! Arch Angelz, working from the Nottingham New Look store will blowdry hair for just £7. Plans are to roll this out to other stores encouraging us all to have perfect blowouts all year round. Kind of reminds me of the talk surrounding Tesco opening salons in-store.
Being able to offer services at low prices divides my opinion. On the one hand as a consumer it's fantastic news, treating yourself to a blowdry can really brighten your day if you are feeling a little down. And it's a great gift for a friend or loved one needing a pamper. However, as a stylist, I feel cheapening services and treatments will encourage the 'more for less' attitude of some. I get asked on a regular basis to lower prices or even offer services for nothing to help my 'portfolio' (sadly my mortgage company don't accept pictures of hairstyles as payment - who knew!)
What are your thoughts on low price beauty treatments?

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